Green Gear Alliance (GGA) is a non-profit sector initiative, created by and for the industry. Our mission is clear: to build a circular economy for workwear, safety footwear, and personal protective equipment (PPE). We do this by collaborating with all players in the chain, from manufacturers and distributors to collectors, sorters, and recyclers. We also organise and coordinate the practical execution of collection, return logistics, and recycling.
GGA operates as a non-profit governed by an independent board. The board brings together diverse expertise. Some members bring industry knowledge, while others offer fresh external perspectives. This gives us broad representation of knowledge, experience, and stakeholder interests.
Beyond the board, GGA has an Advisory Board. Its members provide input on our strategic direction, share their expertise, and offer advice on sector developments and the circular chain.
For day-to-day operations, GGA has its own dedicated team. They handle operational activities, support participants, develop new initiatives, and continue building out our collection and recycling network.
Historically, GGA operates alongside both a foundation and a separate private limited company. The plc is also run on a non-profit basis by the foundation. Operations are currently being consolidated under the foundation, after which the GGA plc will be dissolved. This will create a single, clear organisational structure that fully reflects GGA's non-profit character.
The board currently has five members from within and outside the industry.
Mark is GGA's chair and brings extensive experience. Through his involvement in the sector, he's committed to accelerating the transition to a circular industry. Beyond his board role, Mark is CCO at International VP Textile and COO at Hydrowear.
Get to know Mark
Flavio brings deep experience from the safety footwear sector. Beyond his board role, Flavio is Sales Director EMEA at Steel Blue.
Get to know Flavio
Ciska combines marketing expertise with a background in the PPE industry. She knows exactly how to reach and engage our target audience. Outside the board, Ciska works as a Freelance Marketing Project Manager.
Get to know Ciska
Hugo understands that true circularity comes through collaboration. By linking product design, traceability, and recycling in one chain, circularity becomes achievable. Beyond his board role, Hugo is Product Specialist/Manager at Fristads Benelux.
Get to know Hugo
Joost brings experience from the packaging industry and understands that real progress only comes through chain-wide collaboration. Outside the board, Joost is Regional Sustainability Manager at Bunzl Benelux.
Get to know Joost
Meet the GGA team who support you daily with collection and recycling questions.
Anne Line is a project manager for GGA with extensive knowledge of circular textiles, PPE, and systems change. She's your contact for any GGA questions.
Get to know Anne
Floris provides customer support at GGA and works on various projects, including developing an AI email support agent. He's also studying Business Analytics.
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Mila is a communications work-study student at GGA. With her background in Creative Business and her Master's in Media Innovation, she supports the organisation with communications, content creation, and marketing.
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